The future of services

Service research
-Perspectives of knowledge production
-Theory and application focus in service research
-Trends in business statistics
-Evolving service innovation policy
-Strategies in service innovation in the Asia Pacific region
-Service science, management engineering and design
-Broadening service marketing

Implication for tomorrows service economy : factors of success
-Business transformation
-Value chain
-Human ressource management
-Technology and services
-Service innovation
-Recommendations for action

for more informations
url:www.hanser.de/ciando.hanser.de/ciando